Great Escape Radio Episode 30: Travel Editor’s Pet Peeves
“A large part of success is just not screwing it up!” – Lori Allen This week in part two of a three-part series with the editors’ panel from the recent Ultimate Travel Writers’ Workshop in New Orleans, host Jody Mayberry and Director, Lori Allen, pose the question:...
Use This Copywriting Trick To Craft A Strong Travel Story
Editors are busy. If you want to sell your travel articles and photos, you’ve got to stand out right away. One quick way to capture their attention is to use an old copywriting trick called “The 4 U’s.” They are: Unique, Useful, Urgent, and Ultra-specific. Together...
Great Escape Radio Episode 29: What Makes a Great Story
“What makes a great story is what it takes to sell that story. The end goal is to give that story life.” – Lori Allen This week on Great Escape Radio, Lori Allen introduces us to the Editors’ Panel from the 2016 Ultimate Travel Writers Workshop in New Orleans in the...
Great Escape Radio Episode 28: Great Escape Publishing Events!
“Sitting on the red sand dunes in Namibia and watching the sun come up, it almost feels like you shouldn’t be allowed to see something so beautiful – it’s that amazing.” - Lori Allen To learn more about the workshops and expeditions offered by us go to...
4 Ways To Grab An Editor’s Attention
What do editors want? How do you grab an editor's attention? If I could definitively answer that question for each and every editor, that would be something, wouldn’t it? But the reality is that it’s hard to know what any given editor needs from day to day. However,...